DI55ECCIONS with Marc Morros (HP)

We close the third season of our cycle of conferences, curated by Inés Peláez and the branding agency Toormix. The protagonist of the last session of the 2018/2019 academic year, which will be held on Wednesday 19th June at 19:00h, will be Marc Morros, head of Advanced Design at HP. The presentation will take place within the framework of the Barcelona Design Week organized by BCD - Barcelona Design Center.

Marc leads a cross functional team of UX, UI and ID professionals, helping HP to envision relevant future experiences that redefine the large format printing business. He is specialized in linking user needs to great product and service experiences, guiding the research synthesis and helping his team to understand key insights and define a design strategy that transforms an idea into an innovative and meaningful new product or service.

Before working at HP, Marc was part of Smart Design, a design and innovation consultancy. He has 15 years of experience in leading research and design programs for clients in healthcare, telecommunications, consumer packaged goods, home ware, consumer electronics and automotive industries. He has helped companies such as Samsung, Vodafone, Panasonic, Novo Nordisk, Nissan, Hyundai, BMW, Tefal, Sara Lee and Nestlé to be more innovative and create better products.

What is DI55ECCIONS?

LCI Barcelona's cycle of conferences aims at bringing and giving voice to renowned professionals from the different areas of design. The mechanics are as follows: 5 speakers visit us to answer in depth 5 questions about their projects and their experiences in the sector.

Meet us at our campus (Balmes street, 209) to enjoy a great evening about design! Event sponsored by Yzaguirre Vermouth.

Admission to the event is free and limited to the capacity of the location, for what it is necessary to confirm attendance previously.