On the occasion of the beginning of the new course, an inaugural event chaired by Mrs. Sílvia Viudas, LCI Barcelona General Director, has taken place this morning at the School. The session was attended by Beatriz Barco, Biology degree at Universitat de Barcelona and Master’s degree in Scientific Communication at Universitat Pompeu Fabra, who has given the conference "Creativity available to all. Neurobiological keys". The rapporteur has given some indications about neuromarketing, a new field of science that studies how the consumer’s brain works and seek the way to get his attention.
For this course which has just begun, the School is pleased to announce an increase in the number of students enrolled in the different Official Bachelor Degrees: from 323 students the last course to 371 in this one. In addition, Graphic Design studies are taught for the first time this year, so the education provided at LCI Barcelona now includes the four disciplines of design world.
You can see all the images of the event here.