Online Master in Branding and Brand Strategy | LCI Barcelona

Online Master in Branding and Brand Strategy (in Spanish only)

(Seeway program)
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Online Masters | ONL12 | Online Master in Branding and Brand Strategy (in Spanish only)

Learn how to position a brand in the market according to the needs of the moment

Nowadays, the global management of a brand as an own entity is a determining factor for its success. The firms speak, listen, feel and interact with their environment on a permanent basis.

The value of branding and brand strategy lies in the fact that only those companies that plan correctly remain in solid positions within the market.

The Online Master in Branding and Brand Strategy combines design with strategy and management to help students create by thinking about everything that comes before and after design. Its objective is to prepare brand managers to respond to current market demands: empathy and intuition, definition and decision making, and activation and transformation.

  • Degree: Master in Branding and Brand Strategy
  • Credits: 60 ECTS
  • Duration: 1 academic year
  • Start dates: October and March
  • Language: Spanish
  • Course type: Online

LCI Barcelona's online methodology offers student the advantages of face-to-face learning wherever and whenever he or she needs it:

  • Live online classes
  • Streaming masterclasses
  • Virtual campus accessible 24 hours 7 days a week
  • Teaching tools and resources based on the flipped classroom and design thinking models
  • Personalized tracking by each professor and the Academic Organization staff
  • Precise calendarization
  • Periodic challenges and group dynamics approach
  • Continuous evaluation system
  • Active and interactive learning
  • Practical guidance to train the professionals of the future


Branding agency specialized in creating, transforming and boosting brands that want to move forward. Its professionals combine strategy, identity and experience to add value to a business through branding. They are the promoters of the platform Brandemia.


Managing partner of Comuniza. She is convinced that an organization that seeks to be relevant must connect with its inner truth to achieve its best version. She has more than 15 years of experience in branding and identity projects. She has been a jury member in several creativity and innovation awards in Spain and Europe and she is a professor in different specialized centers.


Managing partner of Comuniza. He is passionate about how a meaning unites people, facilitates decision making and mobilizes towards a more competitive future. He has 20 years of experience in branding and communication projects. He is a university professor, a regular lecturer in more than 30 cities and author of a book on brand management.

  • Corporate graphic design
  • Visual corporate identity and branding
  • Packaging design
  • Graphic production
  • Strategy and brand design
  • Brand strategist
  • Digital branding
  • Brand manager
  • Project management and organization
  • Identity management and communication
  • Management of formats and communication channels
  • UX researcher
  • Innovation consultant
  • Service designer

Discover the projects made by our students through the Portfolio platform.

Fill out the form on this page and an admissions and orientation advisor will contact you with the complete program brochure.

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