In a context marked by globalization, social change of consciousness and increasing use of technology, the product designer faces new challenges. This workshop offers the keys to creating articles taking into account three factors:
- The new methodologies for generating ideas: we will show how new ways to find solutions emerge in the analysis phase and the first approach to results.
- Digital vs traditional production: the so-called third industrial revolution allows us to manufacture products in a totally different way and therefore it is necessary to project knowing their possibilities, not forgetting the traditional manufacturing systems.
- Trends in the current context: we will also talk about market channels, social design and coexistence between different disciplines.